Services · App design & development

Apps players actually keep.

We design and build apps for iGaming: casino and sportsbook front-ends, rewards and loyalty companions, and the internal tools your agents and hosts run on. Designed around real player behaviour, shipped with AI-assisted speed.

Start a project Our approach

Surge Platform · Mobile

Mobile app design for an iGaming sportsbook

Fig. 01 · Mobile-first designSurge platform family

PWAFirst: installable, store-free

2Platforms: iOS & Android

6wkTypical design-to-ship window

1Codebase across web & app

Fig. 02 · Why PWA-first

The app stores don't love gambling. We plan for that.

Apple and Google restrict real-money gaming apps to licensed operators in approved jurisdictions, and reviews can stall launches for months. Our default is a progressive web app: installable to the home screen, push-capable, one codebase with your website, and no store gatekeeper. Where your licensing supports native distribution, we design for the stores too.

01Installable home-screen app

02Push notifications

03Offline-tolerant sessions

04Store builds where licensed

Fig. 03 · Scope of works

From player-facing to back-of-house.

APP-01

Casino & sportsbook apps

Mobile-first betting and casino experiences: fast markets, one-tap bet slips, lobby merchandising and session flows designed around how players actually bet on phones.

APP-02

Rewards & loyalty apps

Companion apps built on Momentum: live points, streaks, missions and prize shops that give players a reason to open your icon daily, not just when they want to bet.

APP-03

Agent & VIP host tools

Internal apps for the people who drive revenue: agent onboarding and commission views, host call lists, and player 360 snapshots powered by Ledger.

APP-04

Product & UX design

Flows, wireframes and polished UI in your brand, informed by 15+ years of watching where players drop off. Design files handed over, not held hostage.

APP-05

Build & integration

Modern stacks (Next.js, React Native, Capacitor) integrated with your platform, payments and CRM. AI-assisted delivery keeps timelines in weeks.

APP-06

Store & compliance navigation

Guidance on app store real-money gaming policies, jurisdiction gating, and the practical calls between PWA, wrapper and full native for your licence position.

Fig. 04 · Designed for the thumb

Betting UX is its own discipline.

Generic app agencies design checkout funnels. We design for odds that move, bets placed in seconds, and sessions that happen in queues and during matches. Every screen earns its place on the shortest path to the bet.

One-tap bet slip and quick-stake patterns
Live in-play layouts that update in place
Deposit flows tuned for crypto and fiat

Momentum · Player Rewards

Rewards app experience with points, streaks and missions

Plate 01 · Momentum-powered rewards surfaceA daily-open habit loop

Fig. 05 · Delivery workflow

Design sprint to app icon in three stages.

STAGE 01 · DESIGN SPRINT

Flows & UI in your brand

A focused sprint producing user flows, wireframes and polished screens, reviewed with you as they're made, not revealed at the end.

STAGE 02 · BUILD

Working app, early and often

Development in visible increments on a live preview URL. Integrations with your platform, payments and CRM wired as we go.

STAGE 03 · SHIP & ITERATE

Launch, measure, tighten

PWA live on your domain, store submissions where licensed, and post-launch iteration driven by real usage data.